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Merrill CappsJul 26, 2024 1:03:58 PM2 min read

Apparel Redefined from the Start to NOW

Apparel Redefined from the Start to NOW
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Apparel Redefined, under the leadership of CEO John LaRoy and his team, is making waves in the digital printing industry. With 18 years of work and expertise, John has steered the company towards success, excelling in apparel and expanding what’s possible. Their journey began in 2006 when Nike and Under Armour introduced a fabric for printing called moisture management fabric. Despite facing hurdles like dye migration and ink issues, John and his team tackled these challenges head on establishing a leading and pivotal position in the market.

Fast forward to today, Apparel Redefined stands as a symbol of perseverance and creativity. Achieving their success was not a feat; it took years of dedication akin to a Rocky training montage with over 14 years leading up to their current establishment. As they transitioned from a startup to a mid sized company, they encountered various obstacles but remained steadfast in their pursuit of growth and excellence. ROQ is profoundly grateful for the privilege of being their Partner in Print. Supporting their success, along with that for all our Partners is critical to what ROQ stands for. 

John's relentless quest for the location for their facility embodies this unwavering commitment. After engaging with a staggering 43 mayors and engaging in negotiations, they selected a site that not only provides ample space, but also offers a premium experience for both clients and employees alike. The new location features top tier amenities, prioritizes safety measures, and cultivates an inviting atmosphere. All reflecting their vision, for advancement and enhancement.

A vital element contributing to the success of Apparel Redefined is the trailblazing ROQ NOW Digital DTG Printer. This leading-edge device enables the company to achieve their objectives with a Press of a Button. The ROQ NOW optimizes their processes ensuring top notch prints and enhancing efficiency. For entrepreneurs seeking top of the line technology and solutions, the ROQ NOW proves to be a true game changer.

We invite You to watch John’s testimonial as he presents a lesson in overcoming real-world challenges, strategic expansion, and harnessing daring technology. John's perspectives and experiences offer sage wisdom for any business Owner aiming to enhance their operations.

Are You READY to revitalize Your business using the advanced capabilities and reliable partnership of ROQ Digital? We invite You to visit the new ROQDigital.com and subscribe to the ROQ Digital newsletter to learn more how ROQ is helping apparel decorators take their operation to the next-level of print-on-demand.

Click on the button below to visit https://roqdigital.com/roq-now and uncover how ROQ Digital and the ROQ NOW can help You stand out in the market – at scale. Your journey towards printing excellence begins here. Your time is NOW.

 

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