ROQ Digital | Blog

How ROQ NOW’s TAG BOT Integration unlocks DTG versatility for decorators

Written by Cristiana Peixoto | Nov 15, 2024 3:28:49 PM

In the ever-evolving world of Direct-to-Garment (DTG) printing, efficiency, speed, and precision are key to meeting customer demands. Enter the TAG BOT®, an innovative solution designed to optimize neck tag printing while working seamlessly with the ROQ NOW, one of the most advanced DTG machines on the market. Together, they offer an unparalleled combination for garment customization, particularly for personalized neck tag printing—a feature that is becoming increasingly important for brands looking to stand out.

 

The Perfect Pairing: ROQ NOW and TAG BOT®

The ROQ NOW is a powerful DTG machine built to deliver high-quality, full-color prints directly onto garments. It's ideal for short and long runs, offering speed and precision in every print. But DTG printing is about more than just vibrant graphics on the front of a T-shirt. Brands and decorators are increasingly looking for ways to personalize their garments from top to bottom, and this is where the TAG BOT® comes in.

By integrating seamlessly with the ROQ NOW, TAG BOT® elevates the printing process, enabling you to print neck tags and chest graphics in a single pass. This feature is crucial for businesses that want to customize neck tags with branding, care instructions, or unique designs for each client—without sacrificing speed or efficiency.

Simultaneous Printing: Redefining Efficiency

With TAG BOT®, there’s no need to slow down production by running garments through a separate printing process. Instead, you can print both the neck tag and chest graphic at the same time, effectively cutting production time in half. This is a significant advantage for brands that offer print-on-demand services or web-to-print solutions, where quick turnarounds and personalization are essential for meeting customer expectations.

Imagine this: your customer orders a personalized T-shirt with their favorite design on the front and a custom neck tag featuring their name, brand, or a special message. With the ROQ NOW and TAG BOT® combo, you can handle both tasks in one streamlined process—delivering a professional, fully customized garment in record time.

Automated Precision for Consistent Results

The TAG BOT® isn't just about speed—it’s also about consistency and precision. Whether you’re printing a simple neck tag or a complex graphic, the automation built into TAG BOT® ensures perfect alignment and flawless execution every time. The neck tag printing process becomes entirely automated, from loading to unloading, minimizing human error and reducing the need for manual intervention.

This level of automation ensures that every garment comes out looking sharp, with clean, accurate prints on both the neck tag and chest locations. It also allows operators to focus on other tasks, further increasing efficiency across the production line.

Customization Meets Profitability

Customization has long been a valuable service in the garment industry, but it can often be seen as a low-margin task due to the time it takes to handle each personalized piece. TAG BOT® changes that equation. By integrating neck tag printing into the larger DTG process, you eliminate the need for separate equipment or multiple runs, drastically reducing labor and overhead costs.

The ability to print neck tags and chest graphics in one pass not only boosts efficiency but also turns what was once a low-margin task into a high-profit driver. For businesses offering personalized, small-batch orders, this versatility is especially appealing.

A Future-Ready Solution for Web-to-Print

As more businesses adopt web-to-print models, where customers design their own apparel online, the need for seamless customization capabilities are more critical than ever. The TAG BOT® and ROQ NOW offer the perfect solution to this growing demand. By automating the most time-consuming steps—loading, printing, and unloading—this system enables businesses to handle higher volumes without compromising on personalization or quality.

Whether your clients are ordering bulk custom T-shirts or one-off pieces with personalized neck tags, the TAG BOT® ensures you can meet their needs efficiently and profitably.

Unlock the Full Potential of DTG Printing

The integration of ROQ NOW and TAG BOT® opens up a world of possibilities for garment customization. From neck tag personalization to simultaneous multi-area printing, this dynamic duo offers everything you need to streamline your workflow, reduce costs, and increase profit margins. In a fast-paced industry where customization and efficiency go hand in hand, TAG BOT® is the game-changer you’ve been waiting for.

Stop thinking of neck tag printing as a slow, tedious task and start seeing it as a high-profit opportunity. With TAG BOT®, you’re not just printing garments—you’re redefining what's possible in DTG customization.